What is a clarifying shampoo formulated to do?

A clarifying shampoo is specifically designed to bind to impurities, such as metals and product buildup, and wash them away from the hair. Over time, hair products can accumulate on the hair shaft, leading to a dull appearance and reduced effectiveness of other hair care products. By removing these impurities, clarifying shampoos restore the hair's natural shine and health.

While other shampoos may focus on moisturizing, coloring, or strengthening hair, these functions do not pertain to the primary role of clarifying shampoos. They are not formulated for deep hydration or enhancing hair color, nor do they specifically work to strengthen the hair structure in the way that conditioning or treatment products do. Their action is distinct in that it emphasizes cleansing and purification.